I had a one-time Sears footwear buyer contact me with some fascinating facts about JEEPERS. Here are the high points:
Sears, Roebuck, and Company has been one of the leading department stores in the United States for many years. They're not in good shape in 2017, but nearly all brick and mortar retailers are on the skids. I personally prefer shopping over the Internet. Therefore, I'd predict that in 1965, many Baby Boom Kids started their school year with a pair of brand-new JEEPERS Brand sneakers from Sears.
Here are the white high-top basketball sneaker JEEPERS for 1965.
JEEPERS also came in black high-tops and low-tops, as well as white low-tops. All were value priced at only $4.77 a pair.
If one didn't like basketball-type sneakers, Sears also had this model in 1965. It bore a strong resemblance to the always-classic Jack Purcell court sneaker. (Even down to the rubber "SMILE.")
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Last Updated: 21 February 2017
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